Advanced Analytics for Medical Affairs.

Help your medical affairs teams plan strategic engagement and improve relationships.

Try Freemium!

Five users, three dashboards, three data sources, and 30 days of customization.

Get started today!

Enable your medical affairs teams and medical science liaisons (MSLs) with analytics to plan, execute, and monitor medical affairs objectives. Eliminate data roadblocks to uncover insights about your team's engagement with key opinion leaders (KOLs), sentiment analysis, and customer interactions. Seamlessly aggregate your disparate data sources (CRM, HCO/HCP, 3rd party tools, XLS, etc.) into a single source of trusted data across your business intelligence tools and applications.


Easily monitor call interactions to ensure they are on topic and tracking positively. Find out how much time MSLs are allocating towards proactive discussions versus reactive to get ahead of the conversations. The Interaction dashboard helps MSLs optimize their interactions with KOLs, physicians, and pharmacists to ensure your commercial strategy stays on track.

Click the image to view the entire Interaction dashboard >


Provide medical teams with the critical information they need to drive strategic goals. Teams can leverage insights gleaned from topic and trend data to help with lifecycle planning, brand strategy, and product improvements.

Click the image to view the entire Insight dashboard >


Get the best out of KOL survey data by linking it to CRM data. This ensures your team has the information they need prior to engaging with KOLs, physicians, and pharmacists. And increase your reach and target KOLs more effectively for publications and clinical sites.

Click the image to view the entire Survey dashboard >

Get started free for five users.

The best way to get pre-launch analytics fast is to begin a free trial for five members of your team. We'll take care of the data onboarding, transformation, and prebuilt dashboards for you.

What you get.

  • Three (3) prebuilt dashboards: Interaction, Insight, and Survey.
  • Three (3) data sources (e.g. CRM, HCP/HCO, KOL, and survey data) onboarded.
  • 30 days of customization as per your KPI and business needs.

Lore IO delivers your dashboards within 30 days.

  • Week 1: Data onboarding and transformation within one week of sharing raw data files.
  • Week 2: Prebuilt dashboards are available within one week of data onboarding.
  • Week 3: Customization of business rules (KPIs), data quality checks, and dashboards.
  • Week 4: Fully customized dashboards per business requirements.

Additional information.

  • Supported sources: Up to three (3) sources or 300 columns.
  • Supported cloud infrastructures: Google Cloud. Custom installation on Azure and AWS is available as a pay-as-you-go package.
  • Analytics support: All dashboards are delivered using Tableau. Choose up to 30 KPIs.
  • Managed services: First 30 days of implementation services and support are included. Additional services are available as a pay-as-you-go package.
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